Founded: 1978, Milan, Italy
Founder: Gianni Versace
Products: Textiles, apparel, Ready-to-Wear, Shoes, Accessories
Versace is an Italian luxury fashion brand which has taken its name from Gianni Versace in 1978. Gianni was an independent designers in designing and retailing of his products. His first boutique was opened in Milan’s Via della Spiga in 1978. Four years later, the company expanded into the accessory, jewelry and home furnishing. From start point, Gianni connected with his sister Donatella and she was involved in the brand for selecting brand campaign.
And since 50 years old Gianni Versace murdered in 1997, his sister Donatella took over as creative director and his older brother Santo Versace became CEO. Now and still Donatella, after two decades since his brother murder, is the head of versace brand and has led it further into success.
Come to the fame
The reputation of this brand relates to exceptional designs inspired by various flashy symbols with bright colors. Because of designing high-end clothing, home products, and accessories the Versace Company expanded throughout Europe and the United Kingdom successfully. Gianni also became known as the Rock n’ Roll designer for its clothes which has been worn by Michael Jackson and Elton John in 1992. By this revolution linked fashion and music together.
During 40 years of being in fashion industry, Versace has succeeded to catch worldwide attention and becomes one of the well known brands in the fashion industry. This company are manufacturing an exclusive collection of Women’s and Men’s Ready-to-Wear, Shoes, Accessories. Many of famous people are into Versace production such as Jennifer Lopez and Lady Gaga.
some of Versace collection in spring summer 2019